here’s the way i understand it…
Most Exxon stations are franchises, so not directly owned by Exxon.
As fuel prices rise, more people are using credit cards to fill up. These stations then must pay fees for each credit card purchase which cuts into their profit.
Gas stations are currently afraid to add this cost to the price of gas since customers are already so angry about how expensive a fill up is.
Historically, gas stations have made must of their profit from the store. People fill up, but then come in to buy food, drink, cigarettes. This is why you rarely see a gas station without a convenience store attached.
So the gasoline itself is a loss leader.
it gets you into their store.
The problem is that most people can’t afford to buy anything in the store these days. They drive up, use their credit card, gas up, and leave. the gas station is left paying the credit card fees and are not selling any goods.
This is why Exxon announced they are getting rid of any stations they own. It’s a sucker’s game.
http://momentshowing.net jay dedman
here’s the way i understand it…
Most Exxon stations are franchises, so not directly owned by Exxon.
As fuel prices rise, more people are using credit cards to fill up. These stations then must pay fees for each credit card purchase which cuts into their profit.
Gas stations are currently afraid to add this cost to the price of gas since customers are already so angry about how expensive a fill up is.
Historically, gas stations have made must of their profit from the store. People fill up, but then come in to buy food, drink, cigarettes. This is why you rarely see a gas station without a convenience store attached.
So the gasoline itself is a loss leader.
it gets you into their store.
The problem is that most people can’t afford to buy anything in the store these days. They drive up, use their credit card, gas up, and leave. the gas station is left paying the credit card fees and are not selling any goods.
This is why Exxon announced they are getting rid of any stations they own. It’s a sucker’s game.
kenya
I was really pointing out the irony of the situation that the oil companies could be making so much money but the local stations are losing money. If all the local stations close, who’s going to sell the gas?
kenya
I was really pointing out the irony of the situation that the oil companies could be making so much money but the local stations are losing money. If all the local stations close, who’s going to sell the gas?
http://momentshowing.net jay dedman
true. who will sell gas if Exxon doesn’t? suckers.
But it will mean the end of small independent gasoline station operators such as Sohaila Rezazadeh, who owns an Exxon franchise in Oakton but pays rent to Exxon, which owns the land. Rezazadeh, who has complained about rising rent and tight profit margins, has not been able to afford new gasoline supplies for the past week. After 12 years as an Exxon dealer, she is closing her doors today.
But it will mean the end of small independent gasoline station operators such as Sohaila Rezazadeh, who owns an Exxon franchise in Oakton but pays rent to Exxon, which owns the land. Rezazadeh, who has complained about rising rent and tight profit margins, has not been able to afford new gasoline supplies for the past week. After 12 years as an Exxon dealer, she is closing her doors today.
http://momentshowing.net jay dedman
Good article. as we know, the small businessman is the one who is getting squeezed the most. The big myth of free markets is that it opens up competition for all.
Good article. as we know, the small businessman is the one who is getting squeezed the most. The big myth of free markets is that it opens up competition for all.
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